Thursday, March 10, 2011

POV, what's yours?

You probably recall seeing these ads on jetways. After pointing out the thought-provoking cleverness of this ad campaign, I was once asked if these ads actually encourage me to change my bank to HSBC. My answer was no, and it's still no. But I got to thinking, just because an ad doesn't call to action doesn't necessarily mean it's not a good one. What do you think?

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